Sunday, November 09, 2008

Bond makes Quantum leap at box office - News.com.au - 2nd November 2008

The new James Bond film, Quantum of Solace, debuted in Britain on Friday to record one-day ticket sales of £4.94m ($12.1m), distributor Columbia Pictures said yesterday.

The total tops Harry Potter and the Goblet of Fire, the previous record holder with an opening day haul of £4.025m ($9.86m) in 2005, and it also beat the £2.9 million pounds ($7.1m) first-day total for the last Bond flick, Casino Royale (2006), Columbia said.

In Quantum of Solace, British super spy Bond (Daniel Craig) is on a mission across South America and Europe to stop an eco-terrorist from controlling precious natural resources, and he wants to learn why the woman he loved in Casino Royale betrayed him.

Casino Royale was a huge box office success with a global haul of $US594 ($899.8m).

Friday's British opening of Quantum of Solace in 542 theatres will be followed by a November 14 debut of the film in the US and Canada.

The film will open in Australia on November 19.

(Credit: News.com.au)

Greg Tingle comment

The Bond franchise has indeed make some more huge leaps. 'Quantum of Solace' has followed beautifully the success of 'Casino Royale' both in numbers at the box office. You can bet the the numbers are looking good for the advertisers in the product placement arena such as Aston Martin, Virgin Atlantic, Coke 007, Omega and Sony Ericsson, and that video game sales for Bond will be massive. Little wonder Bond is now known in advertising and media circles as 'Buy Another Day'. Bond is breaking records at the cinema as this goes to print. Daniel Craig is the best Bond of all time, from just about any perspective you spy it.

Media Man Australia Profiles

James Bond